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Publishers Marketing Association Chooses E-Book Systems' Digital Flip Technology

Readers simply click on free download to view newsletters in dynamic, 3-D page flipping format

SANTA CLARA, Calif.--(BUSINESS WIRE)--April 12, 2004--Publishers Marketing Association (PMA), a trade association of independent publishers, is using E-Book System's Digital Flip(R) Technology for their online newsletters. E-Book Systems--the leader in 3-D Digital Flip(R) technology--creates dynamic 3-D page-turning digital "FlipBooks" out of any document.
Founded in 1983, PMA, with more than 3,900 members serves book, audio, and video publishers located around the world. Its mission is to advance the professional interests of independent publishers. To this end, PMA provides cooperative marketing programs, education and advocacy within the publishing industry.

Now, with the Digital Flip(R) technology, visitors who go to www.pma-online.org can simply click on a link to automatically download the newsletters and install FlipViewer(TM), which allows visitors to view the newsletters as they appear in the printed version. Once the program is downloaded and for all subsequent visits, the reader needs only to click on the newsletter link on the site and the FlipBook version will open immediately.

"To date we have converted our February and March newsletters in the Digital Flip format and we couldn't be more happy with the output," says Jan Nathan, Executive Director of PMA. "We plan to convert many other projects in this format, including a resource directory for our upcoming Publishing University in June."

To learn more about E-Book Systems' Digital Flip(R), visit www.flipviewer.com. For more information about PMA and to view the newsletters in FlipBook format, visit www.pma-online.org.

About E-Book Systems

E-Book Systems (www.ebooksys.com) was founded in 1998 with a mission to bring the natural look and feel of the paper-based book into the domain of computers and the Internet. E-Book System's products make use of its patented Digital Flip(R) technology to deliver multimedia content such as digital photographs, text and music via a 3D Page-Flipping interface, which appears as a virtual book or album. With offices in Santa Clara, Calif., Beijing, China and Singapore, E-Book Systems products are distributed worldwide including the U.S., Europe and Japan.

About Publishers Marketing Association

Publishers Marketing Association (www.pma-online.org) is a trade association of independent publishers. Founded in 1983, it serves book, audio, and video publishers located in the United States and around the world. Its mission is to advance the professional interests of independent publishers. To this end, PMA provides cooperative marketing programs, education and advocacy within the publishing industry.

Contacts


Dittoe Public Relations
Mendy Werne, 317-202-2280, Ext. 13
mendy@dittoepr.com

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